The design process began with topic definition, audience identification, content planning, and editorial strategy before progressing into in-depth research for each article. Competitive references and existing publications informed decisions regarding structure, hierarchy, and visual communication, while conceptual development established the magazine's identity under the name Artífice. From there, the project evolved through editorial planning, information organization, content development, layout exploration, and the production of a complete publication supported by realistic presentation mockups. Throughout the process, research and editorial decisions continuously informed the visual direction, resulting in a publication that integrates cultural content with a consistent and engaging reading experience.